Harro Media Community

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Welcome to the Harro Community. This is where we collaborate to share media insights and techniques. This is a professional community, and your thoughts and comments are openly seen by the entire media community.


Using the Harro Platform allows you to filter media in the following ways:



Media by Country

As Media explodes across the world, we now recognise that the largest internet populations are in Asia. China has the largest Internet market of 384M users, and about 500M users across the Asia Pacific region. The phenomenal growth in Internet and mobile users now has Asia boasting of 39% of the total online population.

Each market has a distinct Internet usage, dynamics and market personalities.

Singapore has a household broadband penetration rate of 164.5% as of May 2010 according to Infocomm Development Authority of Singapore (IDA) of Singapore - the highest in the region and perhaps the world. Asia Pacific has the world's highest use of search (45% of the total) and search accounts for the majority of advertising revenue, yet more than half of all Indian internet users go online mainly to send email. Hong Kong has the world's highest mobile messenger usage, with 23% of global users. In Japan, around 10% of all ad budgets are spent online, and mobile comprises around 10% of that. China has 42 million bloggers - more than the U.S. and Europe combined - and 80% of Internet users say that being online is an essential part of how they live their lives.

This wiki is a supporting resource for Harro Intelligence. Go to Harro Intelligence to review information about emerging media trends in the individual countries.

World MediaMap
World MediaMap




Media People

These are the movers and shakers of media in Asia.

  1. Journalists
  2. Financial Analysts
  3. Bloggers
  4. Agency Folk


Media Agencies

  1. Advertising Agencies
  2. PR Agencies
  3. Research Agencies

Clientele

  1. Companies
  2. Brands


Media Research

Research Resources

  1. http://globalinsight.com/ &nbsp; <-- financial economic insights
  2. Rise of Social Media
  3. A research from Universal McCann has recently published its comparative study
    following Social Media trends by three waves:
    1. September 2006 (Wave 1)
    2. June 2007 (Wave 2)
    3. March 2008 (Wave 3)
  4. Eric Baillargeon's Blog
  5. Internet Usage World Stats
  6. HK Company Media Directory
  7. Social Media on Youths
  8. Stuff
  9. Digital Media Across Asia
  10. http://www.pressdisplay.com
  11. http://www.chinalyst.net/ - list china english blogs.
  12. http://blogfeeds.ogilvypr.com/
  13. Creative Commons - http://support.creativecommons.org/videos
  14. Edelman Brand Index http://www.edelmanapac.com/index.jsp?series=36
  15. http://finance.yahoo.com/rss/headline?s=ibm (Yahoo RSS Feeds)

Media Trade Journals

http://www.asiamediajournal.com/

http://www.marketing-interactive.com

http://www.adasiaonline.com


Media Translation

http://translate.google.com

http://babelfish.com

Data

Identified Analysts

http://www.chrisamico.com/ - english teacher in China. Knows basic chinese.

http://catherinenguyen.com/&nbsp; <--- cool photographer

http://www.mazerovresearch.com/&nbsp; <---- Cool brand to mirror


Risk Analysts

Graphic Design Resources



Personal tools
The Media Database
Other Sites